At the centre of attention: the BMW 7 Series Sedan impresses from the very first moment with its exceptional presence. The self-assured character is primarily underlined by the distinctive front. In the side, the vertical Air Breather emphasizes the height of the vehicle. The interplay between the paint finish in Bernina Grey with shimmering amber effect creates an elegance that, when combined with the optional 20" wheels, delivers a statement of commanding dynamics. A greeting from the Welcome and Goodbye light staging beckons before you even enter your BMW. The interior welcomes you with exclusive, high-quality materials which, together with the innovative connectivity features, produce a hitherto unachieved ambience.

Be fully up to date while taking the first step: the BMW Intelligent Personal Assistant of the BMW 7 Series Sedan makes it possible. Perhaps you need help, want to find a particular place or read your e-mail while travelling – with “Hey BMW” you start the natural interaction. At the same time, the apps and services of your BMW always remain fully up to date thanks to the Remote Software Upgrade. And with the pioneering driving assistance systems of the Driving Assistant Professional, such as the Steering and Lane Control Assistant or the systems of the Parking Assistant Plus, such as the innovative Reversing Assistant, you are ready to take new paths at any time.